Tokewell is a 2-part scheme that pays homage as an authentic true-to-form apparel brand and media platform with an emphasis on Cannabis Culture.
Founded by Fr3shlab Creative Group LLC in 2012, the Los Angeles-based organization incorporates their trademark character and intimate aspect on the burgeoning Cannabis industry and urban counterculture. With a goal in mind of destigmatizing the notion of what Cannabis aficionados are, Tokewell aimed to do just that. We are not Reefer Madness. We are not all Stoners. We are businessmen, lawyers, doctors, entrepreneurs, and even presidents. Our collective is comprised of T-shirts, headwear, and outerwear. Much of the brand narrative is told through our magazine and now, apparel.
So whether you’re in chilling at the beaches in Venice, sipping on a martini on the rooftop in Manhattan, closing multimillion-dollar deals in your office, or hustling the corner block, Tokewell apparel is right for you.
Stay lifted, gifted and twisted.